PublicMind Polling, Surveys, Market Analysis

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For immediate release              …  Friday, February 13, 2015          

Contact: Rich Higginson 908.213.1971; richard_higginson@fdu.edu      5 Pages

What’s in Your Supplements? Even the Experts Are Stumped

Healthcare Professionals Confused on Role, Definition of Dietary Supplements

Fairleigh Dickinson University’s PublicMind finds United States healthcare professionals hold clear misperceptions on differences between “over-the-counter” (OTC) and dietary supplement products in general, and more specifically in the omega-3 category – among the most popular dietary supplements sold in the United States today.

PublicMind data highlight cause for increased awareness by consumers using omega-3 dietary supplements, on the heels of New York Attorney General (NYAG), U.S. Government Accountability Office (GAO) and U.S. Senator statements that herbal supplements may not contain key ingredients noted on their bottle labels. Earlier this month, four major retailers (GNC, Target, Walgreens and Wal-Mart) were cited by the NYAG as selling vitamins and supplements that did not contain the active ingredients listed on their labels.

“In light of recent reports on the actual content of dietary supplements sold at major retailers, it is important that healthcare professionals who may be confused about the appropriate use of dietary supplement omega-3 products take heed,” said Rich Higginson, Director of Consumer Research at PublicMind.

The PublicMind survey, conducted across a randomly selected sample of 200 U.S. physicians and 150 U.S. pharmacists, showed that less than half (41%) of these professionals correctly stated that OTC products are regulated and approved by the U.S. Food and Drug Administration (FDA), while dietary supplement products are not.  

Survey respondents demonstrated a number of additional misperceptions about the distinction between OTC and dietary supplement products, their appropriate use in patients, and clinical guidance regarding their use including a:

“Dietary supplements are not regulated by the U.S. Food and Drug Administration for content, safety or manufacturing processes,” said Higginson. “With confusion among health care professionals it is likely this may be even more confusing to patients. Consumers may not know that there are no OTC omega-3s – only supplements or prescription products.”

Methodology

The Fairleigh Dickinson University PublicMind poll, supported by Amarin Corporation, was an independent analysis of 350 U.S. healthcare professionals (including 200 physicians and 150 pharmacists). The study was conducted across the U.S. by telephone from February 20 through March 8, 2013.

Methodology, questions, and tables on the web at: http://publicmind.fdu.edu

Radio actualities at 201.692.2846                     For more information, please call 201.692.7032

The most recent survey by Fairleigh Dickinson University’s PublicMind was conducted by telephone from February 20 through March 8, 2013, using a randomly selected sample of 200 physicians (including 150 primary care physicians (PCPs) and 50 cardiologists), and 150 pharmacists (including 75 employed by independent pharmacies and 75 by chain pharmacies), licensed and practicing across the United States.

PublicMind interviews are conducted by Opinion America of Cedar Knolls, NJ, with professionally trained interviewers using a CATI (Computer Assisted Telephone Interviewing) system. Random selection is achieved by computerized random-digit dialing of physicians and pharmacists drawn from a targeted sample list obtained using list sources from InfoUSA and Medi-Pro. This technique gives every physician and pharmacist in these databases an equal chance of being selected.

Table 1a: Professional Type:

Are you a…?

 

Total

Physician (Total)

200

     PCP

150

     Cardiologist

50

Pharmacist (Total)

150

     Chain

75

     Independent

75

 

Table 1: Recommend Dietary Supplements

In the past 12 months have you recommended any Dietary Supplements to any of your patients for abnormally high cholesterol or triglycerides

 

Total

Physician

Pharmacist

Yes

68%

78%

55%

No

32%

22%

45%

 

Table 2: Differences between Dietary Supplements and OTC Drugs (Top Responses Shown)

To the best of your knowledge, in general terms, what differences, if any, exist between Over-the-Counter drugs and Dietary Supplements? (Open Ended Question)

 

Total

Physician

Pharmacist

Dietary Supplements are not regulated by FDA

24%

21%

28%

No Difference

11%

17%

2%

FDA regulates OTC drugs

10%

10%

9%

FDA approves OTC Drugs

7%

4%

11%

Dietary supplements may not make health claims

4%

5%

4%

Don’t Know

14%

14%

15%

 

Table 3: Have Patients Requested Non-Prescription Omega 3

In the past 12 months, have any of your patients with abnormal cholesterol and/or abnormally high triglycerides indicated a desire to take non-prescription Omega-3?

 

Total

Physician

Pharmacist

Yes

83%

87%

77%

No

17%

13%

23%

 

Table 4: Do You Typically Recommend Non-Prescription Omega 3

And in those instances do you typically recommend a non-prescription Omega-3, or not?

 

Total

Physician

Pharmacist

Yes

82%

77%

89%

No

18%

23%

11%

 

Table 5: Ever Recommended Non-Prescription Omega 3 (Asked of those Saying ‘No’Above)

In the past 12 months have you recommended the use of a non-prescription Omega-3 to any of your patients for their abnormally high triglycerides? 

 

Total

Physician

Pharmacist

Yes

43%

45%

40%

No

57%

55%

60%

 

Table 6: Type of Omega-3 Recommended

Would that have been an over-the-counter Omega-3 product, a dietary supplement Omega-3, or both?

 

Total

Physician

Pharmacist

OTC

61%

50%

79%

Dietary Supplement

14%

17%

11%

Both

24%

33%

11%

 

Table 7: Type of Omega-3 Recommended

And are non-prescription Omega-3s similar in strength and content to prescription Omega-3s?

 

Total

Physician

Pharmacist

Yes

25%

22%

30%

No

62%

62%

62%

Not Sure

12%

16%

8%

Exact Question Wording

Introduction and Screening Questions Not Included in Release

Q1. First, we have you listed as a (INSERT TYPE), is that correct? 

Primary Care Physician

1

CONTINUE

Cardiologist

2

Pharmacist  (Ask if Chain or Independent)

3

If Other , TERMINATE

4

 

Q2 Not Included in Release

Q3. In the past 12 months have you recommended any Dietary Supplements to any of your patients for abnormally high cholesterol or triglycerides?

Yes

No

 

Q4. To the best of your knowledge, in general terms, what differences, if any, exist between Over-the-Counter drugs and Dietary Supplements? (DO NOT READ PRE-CODES)

FDA regulates Over-the-Counter drugs

FDA approves Over-the-Counter Drugs

Dietary Supplements are not regulated by FDA

Dietary Supplements are not used to treat disease

Dietary supplements may not make health claims

Other (Specify___________)

Don’t Know

Q5-7 Not Included in Release

 

Q8. In the past 12 months, have any of your patients with abnormal cholesterol and/or abnormally high triglycerides indicated a desire to take non-prescription Omega-3?

Yes

No  (SKIP TO Q10)

 

Q9. And in those instances do you typically recommend a non-prescription Omega-3, or not?

Recommend

Do Not Recommend

Q10. In the past 12 months have you recommended the use of a non-prescription Omega-3 to any of your patients for their abnormally high triglycerides? 

Yes

No (SKIP TO Q13)

Q10a. Would that have been an over-the-counter Omega-3 product, a dietary supplement Omega-3, or both?

OTC

Dietary Supplement

Both

Q11-14 Not Included in Release

Q 15. And are non-prescription Omega-3s similar in strength and content to prescription Omega-3s?

Yes

No

Unsure

Q16-25 Not Included in Release

Thank you very much for time and input today, those are all my questions. Once again, I would like to assure you that all your responses will remain confidential.