Background Memo  

The most recent poll by Fairleigh Dickinson University's PublicMind was conducted by telephone from January 3 through January 9 using a randomly selected sample of 884 adults aged 18 and over who report that they participate in financial decisions in their household. The sampling error for 884 adults is +/- 3.3 percentage points at the 95 percent level of confidence. Survey results are also subject to non-sampling error. This kind of error, which cannot be measured, arises from a number of factors including, but not limited to, non-response (eligible individuals refusing to be interviewed), question wording, the order in which questions are asked, and variations among interviewers. Interviews were conducted by TMR, Inc. of Cedar Knolls, NJ. Professionally trained interviewers use a CATI (Computer Assisted Telephone Interviewing) system. Random selection >is achieved through computerized random-digit dialing. This technique gives every person with a phone number (including those with unlisted numbers) an equal chance of being selected. Results are also mathematically weighted to match known demographics.

The Index of Consumer Performance is a composite number of reported behavior over, and opinions of, the past year. The Index of Consumer Intentions is a composite number of consumer opinions of, and intentions for, the coming year. Each number is based on a series of questions about the economy, personal finance, and consumer intentions. Responses about the direction of the economy and personal finances account for 40% of the composite. Consumer intentions regarding a variety of major expenditures over the past and coming year make up 50% of the index. And 10% of the composite number is a reflection of consumers’ comfort with personal debt. The scale can theoretically vary from 0 to 100. The project was underwritten by the Silberman College of Business.

Question: Would you say you and your family living there are better off or worse off financially than you were a year ago?

Question: Now looking ahead--do you think that a year from now you (and your family living there) will be better off financially, or worse off?

Question: Would you say that at the present time business conditions in New Jersey are better or worse than they were a year ago?

Question: And how about a year from now--do you expect during the next 12 months business conditions in New Jersey will be better or worse than they are at present?

Question: In the past year (2004) did you…?
Question: In the next 12 months, do you expect to…?

Question: Now thinking about the outstanding balance on your credit cards-- how difficult is it to make payments on the balances? Would you say it is...

Question: During the next 12 months, do you think that housing prices in your area will go up or go down?

Question: If you were suddenly to get an extra $1000, do you think you would

see also:
Survey Analysis
Tabular Results
Copyright © 2005, Fairleigh Dickinson University. All rights reserved. FDU PublicMind Poll [Latest update 050203]